Home - Will Mancini

RunFree.Co delivers a strategic season of executive coaching, ministry design and visionary planning to church teams called the "Pivvot Process"

It's time to stop the chase for church attenders in "program church" and to run free into what Jesus started. Based on the celebrated methodologies of "Vision Framing," RunFree.Co is my next venture. It's all about activating the real disciple-making potential of the local church.

Ready to Pivvot?

Run Free's Digital Advancement Collective led by Jay Kranda is a game-changing opportunity for forward-thinking church leaders.

Jay Kranda isn't just another online personality—he's a seasoned veteran in the world of digital ministry. As the Online Community Pastor at Saddleback Church, Jay oversees a global network of online and home groups. His recent book, "Online Church Is Not the Answer: Beyond Streaming Church To Hybrid Disciple Making," challenges churches to think beyond simple streaming and embrace a holistic approach to digital discipleship.

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The 3 Branding Strategies for Churches

In 2004 the marketing guru David Aaker, published a book entitled Brand Portfolio Strategy, in which he describes a tool called a “Brand Relationship Spectrum” to help simplify the world of brands [...]

Nov 23, 2012 Tweet this

5 Breakout Practices to Uncage Your Ministry Vision

This post is part two of Trading a Lion for a Pussycat.How do you discover, develop and deliver the unique vision God has for you? How can you know that you won't die a carbon copy when God has made [...]

Nov 18, 2012 Tweet this

Have You Traded a Lion for a Pussycat? - Uncage Your Vision!

Leadership conversations these days are laced with a common thread: we are rethinking the "vision" word we use so often in ministry. Like a burr under a saddle, something is irritating the collective [...]

Nov 15, 2012 Tweet this

Announcing SUMS: A Free Book Summary Tool I Have Wanted to Give Church Leaders for a Long Time

For years I have dreamed of providing a best of class and totally free book summary service to church leaders. Now its time! And it's called SUMS. Imagine getting 26 summaries a year absolutely [...]

Nov 14, 2012 Tweet this

The Single Greatest Reason for Ministry Innovation and a Graph I Can’t Stop Thinking About

I was reviewing my notes from time with Terry Storch and Bobby Greenwald at Catalyst. These guys are the innovators behind the bible app- YouVersion and the overall tech studs of LifeChurch.tvSo why [...]

Nov 13, 2012 Tweet this

Your Church's Strategy is in the Trunk!

When I spoke at the Vault Conference this year, one of the pastors gave me a ride to the airport. When he popped the trunk, I saw his co::Lab notebook from over one year ago, and a strategy white-pad [...]

Nov 10, 2012 Tweet this

About Will

Would you like to fall in love with ministry again?

I want you and your ministry to experience the benefits of stunning, God-given clarity. As a pastor turned vision coach, I’ve worked with an unprecedented variety of churches from growing mega-churches and missional communities, to mainline revitalization and church plants. I started several interconnected organizations that help the church embody the movement that Jesus founded. My visionary planning tools, the Vision Frame and the Horizon Storyline are used by thousands of churches every year through my calling to raise up other consultants and trainers. In 2004, I founded Auxano, which I sold to LifeWay and continued to lead until 2020. In 2014, I created Younique to deliver gospel-centered life design through the church. It is now the world's only comprehensive, open-source life plan system.

In 2023, I founded Run Free as my official team-based consulting shop. We deliver the most innovative Vision Framing experiences available to church teams through the "Pivvot Process" and to network/denominational leaders through the "Denominee Process." We also offer team coaching to church leaders using the "Performance Practices" of meta-performance executive coaching.

I've written seven books: Future Church, Church Unique, Younique, Clarity Spiral, God Dreams, Innovating Discipleship, and Building Leaders. I enjoy speaking about clarity, calling, disciple-making, and vision. It's all about helping one another do more than we can imagine. I co-locate in Houston and Chile with my wife, Romy, and the last of my four children, Poema.

If you are interested in Run Free's consulting offerings or want to discuss getting a LifePlan, just reach out to set up a conversation.

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RunFree.Co - A Startup for Scaling Disciple-making in Your Church